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Kentucky Equine Research held its 2009 Team Member conference May 15 and 16 in Lexington, Kentucky. More than 50 attendees from nine countries gathered on Friday to learn about the latest developments in equine nutrition. Another thirty individuals from around the world joined the conference electronically by taking advantage of a webinar feature. Dr. Joe Pagan, founder and president of Kentucky Equine Research, opened the meeting by explaining the concept of brand alliances and how cooperative marketing efforts can build customer loyalty. Pagan also summarized KER’s recent studies of nutrition and exercise physiology, detailing the process by which research results lead to the development of innovative nutritional products and supplements. Pagan’s lecture on low-starch feeds and a presentation by KER nutritionist Dr. Larry Lawrence on feeding for weight change rounded out the first day’s program. Evening entertainment included an open house and high-speed treadmill demonstration at KER’s research farm.

The conference continued on Saturday with a panel presentation by KER nutritionists Dr. Peter Huntington, Dr. Clarissa Brown-Douglas, and Dr. Kathleen Crandell on the subject of trends in equine nutrition across the globe. Dr. Joe Pagan moderated a discussion on the international economic scene and its impact on the feed industry. KER Team Members on five continents were invited to share their strategies for finding growth opportunities in a changing market. Software workshops were available in the afternoon, and tours of regional horse farms and a local bourbon distillery were available for interested guests. Attendees were invited to stay in the area Sunday to attend the High Hope Steeplechase held at the Kentucky Horse Park.